Celebrities and public join forces to support children in need
in the third Blue Carpet Show for UNICEF despite COVID-19 disruption
BANGKOK, 18 January 2021 – Celebrities, the private sector and the public joined forces to support children in need in the Blue Carpet Show for UNICEF – a televised fundraising event that aims to mobilize support for and raise awareness on challenges facing children in Thailand and across the world.
Organized for the third year, the 120-minute Blue Carpet Show for UNICEF went on live on Sunday, 17 January 2021 at 6 p.m. on Channel 7HD, mobilizing more than 20 leading celebrities who took part in music performances, short films, interviews and comedy shows.
The show has raised 27.6 million THB (US$ 918,775) to support UNICEF’s work in Thailand and around the world in promoting access to quality education, healthcare, child protection and adolescent development, as well as providing critical supplies and support to children affected by emergencies including the COVID-19 pandemic.
Hosted by Kai Samapol and Tuitui Putthachart, the third Blue Carpet Show brought together Thailand’s leading celebrities including Peck Palitchoke, Mike Pattaradet, Tong Savitree, Mew Suppasit, Min Pechaya, Super Valentines Group, Sao Sao Sao, Off Jumpol, Gun Atthaphan, Nui and Jeab Chernyim, Jaturong Photharam, Bas, Kimmon, Copter, Oat Ratthee, Bos Chanakan, Piyachat and Khet Sirasit.
The Blue Carpet Show for UNICEF has demonstrated the collective effort of the public and private sector, including Channel 7HD which supports free airtime of the show and its promotional spots.
With the resurgence of COVID-19 cases in Thailand, celebrities reinforced messages on how children and families can protect themselves from the virus, while UNICEF showed the socio-economic impact of the pandemic on the most vulnerable population, including migrant children and families.
Four short films presenting real-life stories of children in Thailand and Sierra Leone were also released during the live show. The short films featuring Peck Palitchoke, Mike Pattaradet, Tong Savitree and UNICEF Goodwill Ambassador Anand Panyarachun highlighted the challenges that millions of children are currently facing, including the pandemic, limited access to education and healthcare services and child labour, as well as how public donations have made a difference in children’s lives via UNICEF’s work.
Earlier this month, UNICEF also launched “Teddy Blu Mask” as the key merchandise of the Blue Carpet Show for UNICEF. Famous artists including Ple Nakorn Silachai and his family and Bo Vanda Sahawong and her daughter Mali joined UNICEF in promoting the mask.
UNICEF promotes the rights and wellbeing of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.
For more information about UNICEF and its work for children, visit www.unicef.org/thailand.
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