COVID-19 Global Risk Communication and Community Engagement Strategy
An RCCE strategy from UNICEF, WHO and IFRC
COVID-19 is more than a health crisis; it is also an information and socio-economic crisis. The pandemic and the associated response are prompting the deepest global recession in nearly a century and pushing an estimated 70‑100 million more people into extreme poverty.
Until biomedical tools such as vaccines or treatments are developed and widely available people’s behaviours and their willingness to follow public health and social measures remain the most powerful weapons to stop the spread of the virus. Consequently, there is an unprecedented need to elevate the role risk communication and community engagement (RCCE) plays in breaking the chains of transmission and mitigating the impact of the pandemic.
A revised RCCE strategy was needed to reflect this and the learning from the response to-date. The new strategy will cover six months from December 2020 to May 2021.