"Your Face Sounds Familiar for Every Child" raised over 285 000 leva for the prevention and protection of children from violence

The charity show, an initiative of Nova Broadcasting Group and UNICEF, was watched by a record number of viewers

19 February 2024
Снимка на Кристина де Бройн на сцената на Като две капки вода за всяко дете
Liliya Yotova/2024

February 19, 2024, Sofia. Over 285 000 leva was donated at the charity evening of the beloved star impersonation show "Your Face Sounds Familiar for Every Child", organized in cooperation with UNICEF Bulgaria. The show brought together 8 of the most beloved Bulgarian artists - Vlado Mihaylov, Alexander Sano, Sophie Marinova, Margarita Khranova, Veselin Marinov, Slavin Slavchev, Michaela Marinova and Miro, who managed to thrill the audience in duets with  talented children. UNICEF hopes to raise over BGN 800 000 by the end of the year from the monthly donations of viewers who voted for their favorite duo on last night's show.

According to official peepmetrics, the show was watched by an average of over one million viewers, improving by over 100 thousand people the highest reported figure of the show's three charity nights broadcast in 2023. Among active age audiences (18-59), 'Like Two Drops of Water for Every Child' reported an audience share of over 45%, more than two and a half times the result of the second-ranked TV show.

More than 40630 monthly or one-off donors united in the cause "Protection ForEveryChild' " for the prevention and protection of children from violence in all its forms. With the funds raised, UNICEF will work to disseminate the model of the "ZaKrila Zone" centres for children and families affected by violence across the country, to prevent and respond to cases of online violence, sexual abuse and exploitation of children, and will continue to train various professionals - social workers, health and medical professionals, police officers, prosecutors, lawyers, etc.

"Sincere thank you to everyone, to NOVA, to the performers, to the honorary jury, especially to all the kids, what special talents! Thank you also to all the viewers, for all your support and contributions, for opening your hearts to support a society without violence. Thank you for standing up for the most vulnerable children in Bulgaria and helping to keep them safe" - said from the stage Christina de Bruin, UNICEF Representative in Bulgaria.

"As a socially responsible company, Nova Broadcasting Group has always lent a hand to important initiatives to help vulnerable groups in Bulgarian society. I am delighted that for yet another year our joint efforts with UNICEF Bulgaria have achieved impressive results. The rights and well-being of children in Bulgaria are of paramount importance and we will continue to support causes that ensure their better and secure future," said Stefana Zdravkova, CEO of Nova Broadcasting Group.

"Your Face Sounds Familiar for Every Child", has been the number 1 entertainment show in Bulgaria for 12 years. But being at the top also comes with its great responsibilities - namely that we have to set a good example. And we are glad that we had the opportunity to help UNICEF in their causes for the second year in a row", said Kiril Kirov - Kiko, the producer and former director of "Your Face Sounds Familiar".

The victory in the charity episode was snatched by Sophie Marinova and her little partner Valentina, who touched the viewers in the hall and in front of the screens with the performance of "Wanderer" in the role of Lili Ivanova. An emotional finale of the show was set by the small talents from "Bon-Bon", who gathered for a joint performance of the song "Being Good" all the participants, the jury - Maria Bakalova, Hristo Stoichkov, Elena Petrova and Magardich Halvadzhian, as well as the favorite hosts Dimitar Rachkov and Gerasim Georgiev - Gero.

The twelfth season of "Your Face Sounds Familiar" starts on Monday, February 19, at 20:00 on NOVA. Who will be the new star participants who will join the beloved format this year and what will be their first imitations? - find out tomorrow night at 20:00 on NOVA!

Media contacts

Boryana Gidikova
Communication Officer
UNICEF Bulgaria
Tel: +359 893 52 52 40

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