Sonya Yoncheva becomes UNICEF’s national ambassador in Bulgaria

The world famous soprano will advocate for children’s rights and raise voice for every child

03 November 2021
Соня Йончева става национален посланик на УНИЦЕФ в България
UNICEF Bulgaria/2021/Lili Yotova

Sofia, 3 November, 2021. The talented Bulgarian opera singer Sonya Yoncheva is the new UNICEF national ambassador in Bulgaria. She will advocate for child rights, including the right to health, education, equality, protection, and encourage social change and children’s participation in drawing up their own dream future. 

“Supporting UNICEF in Bulgaria is very important to me. UNICEF is giving a voice to children and is creating a better world where children can thrive and fulfil their own potential. Being able to help and being part of this cause is just wonderful. Growing up in Bulgaria striving to become an opera singer I feel a special personal commitment to children in my home country due to my background. I would like to show children that dreams can indeed come true if you believe in them and if you follow your path continuously. I feel so happy and honored to be named UNICEF national ambassador in Bulgaria and join a world-renowned organization with proven experience in championing child rights and helping to envision a better future!”

shared Sonya Yoncheva.

Superstar soprano Sonya Yoncheva has been heralded as one of the most acclaimed and exciting opera performers nowadays. Born in Bulgaria, Sonya has become a praised singer on the most important stages around the globe receiving tremendous accolades from critics and audiences alike. Celebrated for her distinctly beautiful voice and exceptional dramatic presence, Sonya has been keen in supporting causes for the world’s children and families.

She joined UNICEF Bulgaria in raising awareness about the importance of education and in support of mental health of children and adolescents. Especially in the times of unprecedented crisis and a global pandemic, arts and music offer a refuge and a coping mechanism to face the “new normal”.

Соня Йончева стана Национален посланик на УНИЦЕФ в България
UNICEF Bulgaria/2021/Lili Yotova

“Through my art, I hope to inspire children and young people to never lose their voice, grow stronger and champion the change for the world we want live in”

says Sonya.

As of 3 November 2021, Sonya takes up her official new role as UNICEF’s national ambassador in Bulgaria and unites with the prominent individuals who are contributing to raising awareness of UNICEF’s mission to make a difference in children’s lives. “With her strong commitment to children in need of better education, access to services, mental health support, protection from violence and reduction of poverty, Sonya is a powerful ally to amplify UNICEF’s goals for creating a better world for every child and reaching the hearts and minds of people in Bulgaria, and beyond”, said Christina de Bruin, UNICEF Representative in Bulgaria.

Sonya joins the UNICEF national ambassadors in Bulgaria – Elena Petrova and Vladimir Ampov – Grafa.

Media contacts

Krasimira Antimova
Communication Officer
UNICEF Bulgaria
Tel: +359 882 344 553


UNICEF works in 190 countries and territories to save children’s lives. To defend their rights. To help them fulfil their potential. And we never give up. UNICEF, for every child.

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