The beautiful chaos of play

My journey with the Power of Play campaign

Mthuthuzeli Zimba | Power of Play Ambassador
Power of Play ambassador, Mthuthuzeli Zimba, facilitates a ‘Play Hub’ with caregivers.
UNICEF/UNI808422/Xongani Maluleke Power of Play ambassador, Mthuthuzeli Zimba, facilitates a ‘Play Hub’ with caregivers.
23 June 2025

Some experiences change you in ways you never see coming. For me, that was being part of the Power of Play campaign—a whirlwind of creativity, connection and pure, unfiltered joy that reminded me why storytelling matters. 

An unexpected invitation to Play 

It began with a question from Delia Meyer, the brilliant mind behind Play—a performance piece designed to spark conversations about the value of play in childhood development across South Africa. She needed an actor to play a 6-year-old and asked if I knew anyone. 

I almost said yes and passed the opportunity along. But then something stopped me—a quiet, stubborn voice (the same one that used to beg for "five more minutes" of playtime as a kid). What if I tried? 

So I asked to audition. And just like that, I stepped into a role that would reshape how I saw performance, connection and the transformative power of play. 

Where the magic happened

The rehearsal room became sacred ground. A space where grown professionals—actors, dancers, storytellers—shed their adult selves and rediscovered the raw, unfiltered freedom of play. We laughed until our sides hurt. We improvised, we stumbled, we let ourselves be messy. We even cried—not because the work was hard, but because play has a way of unlocking emotions we’ve long tucked away.

The most surprising part? How quickly strangers became family. The kind of family that doesn’t just perform together but breathes together. We weren’t just telling a story about play—we were living it. 

Two performers from Clowns without Borders.
UNICEF/UNI813327/Xongani Maluleke

Why this felt different 

Most performances are about precision. About hitting marks and delivering lines just right. But Play was different. It asked us to be, not just act. To surrender to spontaneity, to listen with our whole bodies, to respond like children—impulsively, honestly and without filters. 

And when we took that energy to the stage, something magical happened. Audiences didn’t just watch—they remembered. Grandparents leaned forward, parents nodded in recognition, caregivers wiped away tears. In those moments, we weren’t just performers. We were mirrors, reflecting back the universal language of play that so many adults have forgotten. 

Power of Play ambassador, Mthuthuzeli Zimba, facilitates a ‘Play Hub’ with caregivers and the UNICEF representative. Power
UNICEF/UNI816562/Adriane Meyer
Childre with parents and caregivers stand in a big circle in front of the Play Bus. Childre
UNICEF/UNI813294/Xongani Maluleke The 2025 Power of Play campaign introduces the "Kulula Ukudlala" Play Bus Tour—a bus travelling across South Africa, hosting interactive community theatre activations for caregivers and children.
A Power of Play performer stands in a room surrounded by children. A
UNICEF/UNI813340/Xongani Maluleke

The real Power of Play 

This experience taught me that play isn’t just for kids. It’s a radical act of presence. A way to reconnect with the parts of ourselves that still wonder, still create, still dare to try things just to see what happens. 

As performers, we often chase applause. But this? This was deeper. It was about witnessing—the spark in a parent’s eyes as they recalled playing with their child, the way a teacher sat up straighter as they reimagined their classroom, the silent "oh" of someone realising, maybe for the first time in years, that play isn’t frivolous. 

It’s essential. 

Carrying it forward 

Now, even offstage, I find myself approaching life differently. Less rigidity. More curiosity. More willingness to try just for the sake of seeing what happens. That’s the real gift of this campaign—it doesn’t end when the lights go down. 

To the cast and every audience member who let themselves remember: thank you. You reminded me that performance isn’t just about pretending. 

It’s about reconnecting—with ourselves, with each other, and with the pure, messy, glorious act of play. 

About Blog

The UNICEF South Africa Blog provides a platform for children, young people and leading child rights experts, including UNICEF staff, to share their insights and opinions on child rights and wellbeing. The opinions expressed are those of the author(s) and may not necessarily reflect UNICEF's official position.

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