Advocacy for Healthy Diets – Say No to Junk Food
Junk Food and the Normalisation of Unhealthy Diets
- English
- हिंदी
Highlights
From school tiffins to family meals, junk food is becoming the new normal. The fourth brief in UNICEF India’s Advocacy for Healthy Diets series explores how high fat, salt, and sugar (HFSS) foods - often ultra-processed and aggressively marketed - are steadily replacing traditional, balanced diets. Drawing on Indian and global data, the brief highlights how frequent consumption of such foods contributes to overweight, obesity, and early onset of non-communicable diseases. It also explains how changing preferences and widespread availability are normalising unhealthy eating across all age groups.