UNICEF Bulgaria launches ‘Bebbo’ – a free parenting app in Bulgarian

‘Bebbo’ is a pocket partner in parenthood for children up to 6 years old

01 June 2022
Майка и татко отглеждат дете с помощта на новото приложение на УНИЦЕФ "Беббо"
UNICEF Bulgaria/2022

Sofia, 1 June 2022 – On Children’s Day celebrated in Bulgaria on 1 June, UNICEF Bulgaria, in partnership with the Ministry of Health, is releasing ‘Bebbo’ – a free mobile parenting app in Bulgarian designed to support parents of children in the first years of their lives – from birth to first day of school.

This parenting support app will provide parents with expert advice on a large range of child health and development issues. Parents can find information on nutrition, breastfeeding and early learning. ‘Bebbo’ also includes features allowing parents to track key development milestones, and record growth, vaccinations, and health check-ups.

Through video examples, parents can check what the child's key achievements are for the respective age and get guidance how to stimulate their development. The app also offers many ideas for games that support children's learning, development and social skills, as well as articles with recommendations on various topics written by experts. 

With this new innovative parenting tool, UNICEF would like to support parents with reliable and well-organized information because, parents and care-givers are the most important people in the first years of every child’s life’

said Christina de Bruin, UNICEF Representative in Bulgaria. 

‘I encourage all parents to download Bebbo’, a free, easy-to-use app, and give their children a good start in life’.


The Ministry of Health supports the application developed by UNICEF.  ‘I welcome your every step towards the well-being and happiness of every child, regardless of race, gender, age and ethnicity. This is a very noble mission  –  one of the most important ones, which must be a priority of any developed society.  Therefore, the Ministry of Health supports the adaptation of a mobile application for parents of children up to 72 months in Bulgaria’, said the Minister of Health Prof. Asena Serbesova.  ‘I am sure that its implementation in our country will add value to the care of children at this fragile age, adequately supporting their families with the necessary practical and relevant information to raise them’, she added.

The content of the app can be personalized according to the age of the child. ‘Bebbo’ can be used simultaneously by both parents for one or more children.

In Bulgaria, one of the first users and friends of ‘Bebbo’ became singer Polly Genova, actor and producer Alec Alexiev and the Bulgarian snowboard champion Sani Zhekova. As parents, they share that the app is easy to use and is their valuable partner in childcare.

‘UNICEF’s ‘Bebbo’ application is completely free of charge. It was developed together with specialists in early childhood development, which means that we can trust the content’, said Polly Genova, who is a mother of two children. ‘I like the fact that you can set the data of both children and monitor their development depending on their age. There are also games that can help you develop certain skills if you doubt that the child needs a little more help’, she said.

The app is UNICEF’s regional initiative and has already helped over 70,000 parents in 11 countries in Europe and Central Asia.

Notes to Editors:

Bebbo can be downloaded at:



More information about the app is available here.

Media contacts

Boryana Gidikova
Communication Officer
UNICEF Bulgaria
Tel: +359 893 52 52 40

Additional resources


UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. Across 190 countries and territories, we work for every child, everywhere, to build a better world for everyone. For more information about UNICEF and its work for children, visit www.unicef.org.