Promoting Early Childhood Development with Social Behaviour Communication Change
SBCC Training Strengthens Cross-Sectoral Collaboration for Early Childhood Development in Lao PDR
As the sun rose over the picturesque town of Vang Vieng, a group of individuals gathered together for a five-day workshop on Social and Behaviour Change Communication (SBCC) strategies in Laos. The workshop brought together participants from different ministries, including the Lao Women's Union, Ministry of Education and Sports, Lao Front for National Development, Ministry of Home Affairs, Ministry of Labor and Social Welfare, and UNICEF.
For Khangeun, a Nutrition Specialist at UNICEF, SBCC is an interrelated approach to the work she is doing. She found the workshop valuable in providing new insights into the process and application of SBCC to her work on nutrition. Khangeun also appreciated the opportunity to integrate the SBCC guidelines into community dialogues, which will promote sustainability.
Viengkeo, the Deputy Director General the Department of Early Childhood Education from the Ministry of Education and Sports, shared that SBCC is a sustainable and empowering approach for the community. Viengkeo highlighted that SBCC is particularly useful for parenting programmes as it helps create positive changes in child development.
Vannamy, the Deputy Director General from Women in Development Department from the Lao Women's Union, spoke about the effectiveness of SBCC as a tool for parenting programmes. Vannamy emphasized that SBCC allows the community to work together and participate, which is essential for promoting positive changes in child development.
The participants in the workshop gained valuable insights into the SBCC approach and discussed how it can be integrated into their work to improve child development outcomes in Laos. The workshop was a great success in bringing together individuals from different sectors to work collaboratively towards a common goal of promoting Love and Care for Every Child in Laos.
UNICEF Laos is excited to integrate SBCC as a key strategy in promoting this work for the new Country Programme Document (CPD) 2022-2026. By prioritizing SBCC in our approach, we aim to support the Lao Government in achieving its 9th National Socio-Economic Development Plan (NSEDP) with inclusivity and evidence-based practices.
SBCC is a valuable tool for UNICEF to work closely with the Lao government and other partners in empowering communities through active engagement, communication and social change. By enhancing the capacity of different sectors and communities on SBCC strategies, we hope to facilitate the development of effective interventions that can create positive impacts on the lives of children and families across the country.