Qudwa - Engagement with barbers and beauticians

Partnership with beauty salons and barbershops to enable the training and sensitisation of beauticians and barbers on positive parenting practices

Beautician at her salon
UNICEF2022/Lebanon

A partnership with beauty salons and barbershops has enabled the training and sensitisation of beauticians and barbers on positive parenting practices. 

Beauticians and barbers - most of them mothers and fathers or caregivers themselves - will serve as a conduit to transmit QUDWA tips and advice to women and men visiting their salons. Collateral materials will be available in the salons.  

Embedded video follows
UNICEF2022/Lebanon
Embedded video follows
UNICEF Lebanon
Embedded video follows
UNICEF2023/Lebanon

In support, videos, collateral material (logo, poster) monitoring and evaluation tools, a training programme and engagement strategy have been developed.