Exposure of children and adolescents to digital marketing of unhealthy foods and beverages
Results of studies conducted in Argentina, Colombia, Guatemala and Mexico on the exposure of children and adolescents to digital marketing of unhealthy foods and beverages
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Highlights
To contribute to the promotion of healthy food environments for children and in line with UNICEF's 2020-2030 Nutrition Strategy, UNICEF seeks to foster approaches that comprehensively address malnutrition in all its forms, including regulating the marketing of ultra-processed products targeting children and adolescents through effective regulations and the use of scientific evidence.
This document updates UNICEF's previous analysis (2023) on digital marketing of unhealthy foods and beverages in Latin America and the Caribbean. Based on studies conducted in Argentina, Colombia, Guatemala and Mexico, this document presents a comparative summary of children's and adolescents' exposure to this type of marketing, highlighting its persuasive power. Additionally, recommendations supported by scientific evidence are included to strengthen public policies and regulations that limit the advertising of ultra-processed products targeting this group.