Become a UNICEF Partner

We want you to be proud of being a UNICEF corporate #WiraUntukKanakKanak

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Just like every child has unique needs, we understand that every company has a unique voice, brand positioning, visions, strengths, and SDG ambitions.

Therefore, every corporate partnership is tailormade to be the most meaningful social impact experience for your brand and the people behind it.

We want you to be proud of being a UNICEF #WiraUntukKanakKanak! 

Here is a menu of fundraising modalities to consider, depending on the nature of your business, a combination of methods is possible as well:

  1. Corporate Grant

    A direct financial contribution from the company to UNICEF. Your organisation can choose to contribute to flexible funding, thematic funding, programmatic funding, or emergency funding.

     

  2. Employee Fundraising
    Help your employees support UNICEF’s transformative work for children.
     
    • Automatic monthly payroll contributions 
      Payroll Giving is an easy, tax-efficient way for employees to donate to UNICEF directly from their salary. It allows them to make a monthly donation before tax is deducted.

    • Corporate matching

      Companies can opt for doubling (or even triple) the impact of your employees’ support and show that you care about the charitable causes important to your employees.

    • Employee email fundraising 

      If you have a large, multi-country workforce, help us reach your staff members via an email campaign. Work with us to tailor campaign messages that direct employees to our donation page. This is usually done during special moments of the year, such as festive seasons or company anniversaries.
       

  3. Customer Fundraising

    Engage your customers with a meaningful marketing campaign to fundraise for UNICEF. This can take place via a variety of online and offline mechanisms like:

    • Donation at checkout
    • Round-up campaign
    • Part proceeds as contribution
    • Customer as fundraiser
       

  4. Charity Event Beneficiary

    Whether your company is hosting an annual dinner, industry events or charity tournament, UNICEF is ready to be your beneficiary of choice and provide the necessary messaging materials for your communications.

 

Begin your bespoke impact partnership experience.

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Our Comparative Advantage

Our Comparative Advantage

We are immensely proud of our staff, all of whom have deep expertise and a network of trusted contacts and relationships, including everyone from technical staff to our most senior representatives who engage with government ministers. We cherish the hard-earned trust placed in them by donors, governments, partners, and, of course, children and their families.

Donor support funds key staff in UNICEF’s countries of operation and ensure universal expertise in all programme areas, policy formulation, evaluation, and research. Our staff are led by strong senior management at the country, regional and global level – again, supported by UNICEF’s donors 

UNICEF achieves impact for children on a scale, thanks to our strong footprint in over 190 countries and territories. Donor support amplifies our impact by helping us to scale up innovations, best practices, and programming at the country level, which can then be replicated regionally and even globally.

This means that, through donor support, UNICEF can promote the adoption of global best practices, tailoring them for the specific needs of children in each country, and thus driving progress towards the 2030 Sustainable Development Goals. 

Much as the world’s leading companies invest in research and development to drive progress, UNICEF leads and innovates for children – thanks to support from donors. Our reliable long-term presence in a country gives us deep insights that are needed to understand the root causes of problems and to find effective solutions.

Donors who support UNICEF with flexible funds enable us to take risks and innovate, which is how we create new ideas to benefit children now and into the future. Funding from donors is critical for supporting strategic and innovative activities, many of which have proven transformational in helping children around the world. 

UNICEF works to save children’s lives, to defend their rights, and to help them fulfil their potential, from early childhood all the way through adolescence. At each step of the journey UNICEF is there, ensuring that they are healthy, receiving a nutritious diet, protected and – critically – that they are attending primary and secondary school with adequate water and sanitation facilities, so they can finally break the onerous chain of cyclical poverty.

Donor support enables us to be there with them and for them, consistently and reliably, including in times of conflict and emergency 

In a crisis, every hour matters. UNICEF’s teams are first responders because the support of donors allows us to be in a country even before a crisis occurs, building effective systems, relationships, and plans that we need to protect children.

And when emergencies do strike, our experts are already in place and can use their pre-existing skills, equipment, and relationships to make an impact wherever it matters most. Sadly, when a crisis ends, the suffering of children does not. Ongoing donor support means we can stay long after the emergency – for as long as children need us.