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Media Activities and Good Ideas by, with and for Children, or MAGIC, is a comprehensive, international resource of information, advice and best practices on children and media. The MAGIC Bank, a searchable online database, includes examples of media projects from all over the world that have had a positive effect on children.

Children and young people around the world are contributing to an exciting array of TV programmes, radio shows, newspapers and other media projects, getting their voices heard and putting their hopes and concerns on the agenda.  The result is often fresh, compelling programming which attracts both youth and adult audiences.  Sample some MAGIC at www.unicef.org/magic



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