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Children need our love, care, attention, understanding and protection every day

UNICEF launches new outdoor information campaign

UNICEF in Ukraine launches new outdoor information campaign aiming to draw people’s attention to children and their needs. Love, care, attention, understanding and protection – this is exactly what every child needs every day. And these are the main massages of the campaign displayed on billboards and city lights all over Ukraine:

The campaign goes in line with another information campaign You define the future of your child dedicated to good parenting. It consists of three different videos, information materials and outdoor social advertisement. The main messages are the importance of breastfeeding, the role of the father in upbringing a child and responsible fatherhood.

See also:

About UNICEF: The United Nations Children’s Fund (UNICEF) is the world’s leader for children, working on the ground in 150 countries to help children survive and thrive, from early childhood through adolescence. UNICEF is funded entirely by the voluntary contributions of individuals, businesses, foundations and governments. UNICEF opened its office in Kyiv in 1997. More information about UNICEF activities in Ukraine at

For further information please contact:

Yulia Yurova, Communication Officer, UNICEF Kyiv,



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