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FIFA - The Federation Internationale de Football Association


FIFA, The Federation Internationale de Football Association, plays a major role not only in raising awareness of child rights at their global events, but also in mobilising their 205 National Football Associations to support UNICEF programmes.  Since 1999, UNICEF and FIFA have expanded their partnership to focus on country-level collaboration, encouraging national partnerships to use football to achieve goals for children and youth.

The partnership’s most recent collaboration, “Goals for Girls!” used the platform of the 2007 FIFA Women’s World Cup in China to highlight the importance of gender equality, educating girls and the establishment of child-friendly schools. Previously, the partnership, 2006 FIFA World Cup in Berlin and the 2002 FIFA World Cup in Korea and Japan were dedicated to children with UNICEF.

In 2003, FIFA donated hundreds of 'Sports-in-a-Box' kits to 11 countries to support girls' education programmes and encourage girls' access to play sport.  In 2004, FIFA donated 1200 'Sports-in-a-Box' kits to 12 countries affected by conflict in an effort to promote the use of football as a tool in peace-building efforts, helping to restore normalcy among children and bringing communities together to promote tolerance and peace.




7 September 2007:
UNICEF correspondent Amy Bennett reports on the launch of the multilingual video spots for the FIFA-UNICEF ‘Goals for Girls!’ campaign.
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