Sport for development
Football Club Barcelona
|© UNICEF 2006|
|Mr. Joan Laporta, President FCB and UNICEF's Executive Director, Ms. Ann M. Veneman hold club jersey with UNICEF logo at partnership launch in September 2006.|
UNICEF and FC Barcelona kicked off a five-year partnership in September 2006 to raise awareness and funds to benefit children affected by HIV and AIDS. Every year for five years, the club will donate €1.5 million per year over five years to help fund projects aimed at combating HIV and AIDS in Africa and Latin America. Along with the funding, the football club is featuring the UNICEF logo on its 2006-2007 jersey, the first placement of its kind in the club’s 107-year history.
FC Barcelona will also contribute €500,000 in publicity assets to promote the partnership each year, reminding football fans everywhere of the importance of putting children first. This commitment to UNICEF and the world’s children reinforces FC Barcelona’s motto, ‘More Than a Club’.
Demonstrating its support for children and sport as a force for good in children’s lives, FC Barcelona hosted the 16 boys from Uganda who belong to The Kids League, a UNICEF-supported NGO that uses sport and recreation to bring children together throughout Uganda.
In April 2007, FC Barcelona President Joan Laporta was presented with the Spirit of Sport Award in recognition of the partnership with UNICEF. Every year, the Laureus World Sports Awards honours the globe’s best sportsmen and sportswomen and celebrates the universal power of using sport as a tool for social change. The Spirit of Sport Award acknowledges those in sports who take action to create a better world.
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