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Partners in sport


UNICEF’s partnerships in the world of sport are based on a recognition of the undeniable power of sport to connect with children and adults around the world.

UNICEF works closely with national and international sport federations, sport organizations, non-governmental associations and the media to support children’s right to play, to deliver important messages, mobilize communities and, most important, ensure the long-term development of children, families and communities.

Among others, UNICEF has partnerships with:

Manchester United
Over the last 16 years, United for UNICEF, the longest running partnership of its kind between a sporting organization and a global children's organization, has had an impact on the lives of over 3.4 million vulnerable children worldwide.
Gothia Cup
the international youth football tournament Gothia Cup and UNICEF launched the Sweat for Water campaign with the world’s first sweat machine, highlighting the fact that 780 million people around the world lack access to clean water.
FC Barcelona
The FC Barcelona Foundation and UNICEF are working to promote education through sports among the most vulnerable children.

Olympiacos FC
In 2013 Olympiacos Football Club (FC) and UNICEF launched a partnership to immunize children in countries that urgently need support. Thanks to the significant contribution from Olympiacos from 2013–2017, together with other supporters worldwide, hundreds of thousands of children have been saved through vaccinations, and thousands of health care workers have been trained. The partnership was renewed in August 2017, and will support a new UNICEF multi-year campaign to end preventable newborn deaths and ensure that every child has the necessary nutrition and health care to grow and develop.

Special Olympics
UNICEF and Special Olympics have been working together since 2007 to protect and uphold the rights of children with disabilities, as well as change perceptions and promote social inclusion. Reflecting a shared commitment to children with intellectual disabilities, the Convention on the Rights of the Child (CRC) as well as the Convention on the Rights of Persons with Disabilities (CRPD), the two partners formalized a global Memorandum of Understanding (MOU) in 2011 at the Special Olympics World Summer Games in Athens, Greece. Joint activities include providing opportunities for inclusive sports participation, free health screenings, early childhood development activities, direct family health education for families and caregivers, as well as working with multilateral organizations to improve in-country policy development to strengthen national laws protecting children’s rights.

The International Cricket Council and UNAIDS
UNICEF has partnered with the International Cricket Council (ICC) and UNAIDS since 2006 to join together to use power of cricket and cricket stars to inform the public – and particularly young people – about  the importance of HIV prevention and the elimination of discrimination towards people living with HIV. The partnerhsip'sTHINK WISE campaign, the partnership works with cricketing icons and local and regional federations who are championing the cause. THINK WISE aims to raise awareness about AIDS within the cricket community; support efforts to end stigma and discrimination against people affected by HIV; and encourage behaviours that prevent new HIV infections.




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