UNICEF and SGA present the programme on responsible gaming and children

The event can be followed in a live online broadcast, with registration.

30 May 2021

On Wednesday, June 2nd at 6 pm, UNICEF Serbia and SGA organize the first in a series of conferences on the impact of the gaming industry on children and young people. The conferences are part of the strategic collaboration and partnership between SGA and UNICEF in Serbia, that started last month. The event (in Serbian) can be followed in a live online broadcast, with registration.


How do children and young people in Serbia play?

What are their experiences on the digital playground?

What are their recommendations for the gaming industry?


The answers to these questions will be given by the first in a series of conferences under the heading Children’s Rights and the Gaming Industry: Opportunities and Challenges, jointly organized by the Serbian Games Association (SGA) and UNICEF Serbia.


COVID-19 caused an explosion in online gaming among all age groups, pointing out that gaming has become a central element of entertainment in the 21st century, and one of the fastest growing industries in the world. Gaming gives children the opportunity to connect with friends around the world, learn to cooperate with others, acquire new skills and have fun. However, as with other online activities in which children participate, negative experiences can also be experienced during gaming. That is why gaming companies have a responsibility to shape their platforms in ways that maximize positive and minimize negative impacts on children.


The Serbian gaming industry has recorded strong growth of more than 20% annually in the last few years, while the number of successful domestic companies is growing. Paying attention to the protection of the rights of the youngest players and the social aspects of gaming, is a sign of further maturation of the domestic gaming industry. Within this cooperation, a number of relevant European and global practices and research projects related to this area will be presented, with the participation of guests from relevant international organizations.


The conference will present the first national research on the impact of the gaming industry on children conducted by UNICEF through its U-Report platform, based on the Recommendations for the online gaming industry on assessing impact on children. Besides a special guest from one of the prominent European organizations dealing with these topics, representatives of companies, psychologists and young players will also take part in the program.

More details on topics, speakers and panelists from the global and domestic gaming eco-system can be found in the attached agenda, while the event hosted by Nordeus will be available online through a live stream.


Registrtions  are now open!





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UNICEF promotes the rights and wellbeing of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.

For more information about UNICEF and its work for children, visit www.unicef.org/serbia

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