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Competency verification toolkit
In 2018, WHO (World Health Organization) and UNICEF (United Nations Children’s Fund) released new Implementation guidance for the revised Baby-friendly Hospital Initiative (BFHI) in which revisions to the Ten Steps to Successful Breastfeeding (Ten Steps) are described. The Ten Steps serve as the foundation to the ...
Statement
On World Breastfeeding Week, UNICEF and WHO call for equal access to breastfeeding support
NEW YORK/GENEVA, 1 August 2024, – “In the last 12 years, the number of infants under six months of age globally who are exclusively breastfed has increased by more than 10 per cent. This means 48 per cent of infants worldwide now benefit from this healthy start in life. It translates to hundreds of thousands of ba...
Article
5 common breastfeeding problems
It is a myth that breastfeeding is easy. Breastfeeding takes time and practice for both mothers and babies. Many mothers experience challenges with breastfeeding, but the right support can help overcome these issues. If you are facing issues with breastfeeding, reach out to your midwife, breastfeeding specialist o...
Statement
Joint statement by UNICEF Executive Director Catherine Russell and WHO Director-General Dr. Tedros Adhanom Ghebreyesus on the occasion of World Breastfeeding Week
NEW YORK/GENEVA, 1 August 2023, - In the last 10 years, many countries have made significant progress to increase exclusive breastfeeding rates. Yet even greater progress is possible when breastfeeding is protected and supported, particularly in the workplace. This World Breastfeeding Week, under its theme, “ Let’...
Document
Bebbo App Brochure
Information Brochure ChallengeEvery growing child needs nurturing care, good environment opportunities Good Health Opportunities Learning Adequate Nutrition Responsive Challenge and child protectionsuch support is timely and quality guidance OpportunityThere is an opportunity to innovate how to support parents They provide a limited thematic…
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The new Bebbo parenting app
Our new free Bebbo application for parents is the only tool parents need to give their children ‘A good start for a lifetime’. Supporting them and guiding them all the way through their child’s development years, from 0 to 6 years old. The Bebbo app helps you with answers to all your questions about parenting, all...
Article
Busted: 14 myths about breastfeeding
1. Myth? Breastfeeding is easy., Babies are born with the reflex to look for their mother’s breast. However, many mothers need practical support with positioning their baby for breastfeeding and making sure their baby is correctly attached to the breast. Breastfeeding takes time and practice for both mothers and b...
Statement
Joint statement by UNICEF Executive Director Catherine Russell and WHO Director-General Dr. Tedros Adhanom Ghebreyesus on the occasion of World Breastfeeding Week
NEW YORK/GENEVA, 1 August 2022, –, “As global crises continue to threaten the health and nutrition of millions of babies and children, the vital importance of breastfeeding as the best possible start in life is more critical than ever. “This World Breastfeeding Week, under its theme Step up for breastfeeding: Educ...
Article
Breastfeeding: Mini Parenting Master Class
We sat down with Dr. Michele Griswold, lactation expert and former president of the International Lactation Consultant Association to answer some of the many questions surrounding breastfeeding. Embedded video follows, Transcript of 'Breastfeeding: Mini Parenting Master Class' video, "Did you know that your nipples have good bacteria? So you don’t need to wash them before breastfeeding. My name is Dr. Michele Griswald, and this is my Mini Parenti...
Press release
More than half of parents and pregnant women exposed to aggressive formula milk marketing
GENEVA/NEW YORK, 22 February 2022 , – More than half of parents and pregnant women (51 per cent) surveyed for a new WHO/UNICEF report say they have been targeted with marketing from formula milk companies, much of which is in breach of international standards on infant feeding practices. The report, How marketi...
Article
Naturalness also needs a bit of a guidance
At the beginning of this year, 129 community nurses from Bacău, Neamț, Botoșani, Suceava and Bistrița-Năsăud counties participated in breastfeeding training courses and informative webinars as part of the ", Healthy at the mother's breas, t" program, developed by the SAMAS Association and UNICEF in Romania. Three ...
Statement
Joint Statement by UNICEF Executive Director Henrietta Fore and WHO Director-General Dr. Tedros Adhanom Ghebreyesus on the 40th anniversary of the adoption of the International Code of Marketing of Breastmilk Substitutes
NEW YORK/GENEVA, 21 May 2021, – “In 1981, health officials from around the world gathered at the World Health Assembly to address aggressive marketing tactics by the infant and young child feeding industry, which was promoting formula feeding over breastfeeding and causing a dramatic increase in infant morbidity a...