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2.4 million tetanus vaccines funded in 2010

Parents throughout the country have continued to support the “1 pack = 1 vaccine” campaign this year. With their help, Pampers has funded over 2.4 million tetanus vaccines for UNICEF in 2010, to go with the over 2 million vaccines financed two years ago in Romania during the campaign against neonatal tetanus.

The goal of the “1 pack = 1 vaccine” campaign, launched worldwide four years ago, is to eliminate neonatal tetanus in the countries affected by the disease. Although it has been eradicated from developed countries, including Romania, through immunisation campaigns, in the poorer areas of Africa, Asia, Latin America and the Pacific Region, as well as in other parts of the world, maternal and neonatal tetanus remains a real threat. Over 140,000 infants and around 30,000 mothers die yearly because of it. Most mothers from developing countries have an income of less than USD 1 a month. The poverty they face, along with the precarious practices and hygiene conditions associated with childbirth, provide fertile ground for neonatal tetanus. And yet a simple vaccine that costs just USD 0.07 could save the life of a newborn.

To alleviate the suffering of babies and help their mothers protect them from this deadly disease, Romania joined the Pampers UNICEF “1 pack = 1 vaccine” initiative in 2008. Through this project, with each pack of diapers or wet wipes with the logo of the campaign sold, Pampers will give UNICEF the money required to purchase a tetanus vaccine.

Numerous celebrities, such as Andreea Marin Bănică (UNICEF Goodwill Ambassador in Romania), Ştefan Bănică Jr., Nico, Analia Selis, Nicola, Andra, Anca Ţurcaşiu and Chris Simion, have joined forces and, along with Pampers, UNICEF and other individuals throughout the country, have helped save millions of lives this year as well.

Pampers and UNICEF thank all those who have made it possible to continue the fight against tetanus, thereby proving that love and humanity have no borders, and that the life and the smile of a child are worth any effort.



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