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UNICEF Advocate Anne Curtis brings ‘The Happiest 5k on the Planet’ to benefit children with disabilities

©UNICEF Philippines/2017/Alanah Torralba
Participants gather at the post-run program which featured musical performances, raffle draws and color powder throws.

MANILA, 3 September 2017- UNICEF Celebrity Advocate for Children Anne Curtis brings “The Happiest 5K on the Planet” and was joined by 10,000 runners for The Color Run Dream for the benefit of UNICEF today at the SM Mall of Asia grounds.

“Last year, we saw 7,000 runners making a difference for children’s health and nutrition. This year, we are so happy to gather 10,000 runners in this colorful run to help children with disabilities achieve their dreams,” says Curtis.

The Color Run, the largest fun run series in the world that has brought joy to over 6 million runners worldwide in 35+ countries, finally lands in the Philippines through Anne Curtis’ foundation, Dream Machine.

“The Color Run is among the first major projects of the Dream Machine, which is a platform to help dreamers achieve their dreams,” Anne adds.

“Anne is untiring and unwavering in her support for children. Her generosity to sponsor and organize this fundraising activity inspires us to keep innovating in our work for children,” says UNICEF Country Representative Lotta Sylwander.

Sylwander adds, “Children with disabilities are just like any other children. They want to be seen and heard, to be loved, to go to school and be useful members of society. UNICEF is working to give them access to health services that will enable them to have a fair chance in life. All the funds raised in the run will help us bring these services to all children with disabilities in the country.”

©UNICEF Philippines/2017/Alanah Torralba
Children run at the 500m dash at the Color Run Dream for the benefit of UNICEF.

According to UNICEF Philippines, an estimated one out of seven children or around five million are living with disabilities that range from hearing, visual, and mobility impairment including those who have development or learning disabilities. To address the situation, UNICEF aims to build four one-stop shops throughout the Philippines to provide comprehensive services such as diagnosis, provision of assistive devices, counselling, referral, and therapy.

The Color Run is a five-kilometer, un-timed event in which thousands of participants, or “Color Runners”, are doused from head to toe in different colors at each kilometer. Along the 5k color and music-filled course, participants can run through frothy foam and bubble zones, snap photos with unicorns, and get the ultimate color inspiration as they party with family and friends at the Finish Festival amidst vibrant bursts of color throws.

Presented by Dream Machine and organized by RunRio, The Color Run Dream for the benefit of UNICEF is made possible through the support of SM Mall of Asia, Cherry Mobile, Enervon, Jollibee, PMX, Swatch, Viva Artists Agency, Audi, B’lue, Salonpas, Unilever, Toy Kingdom, Viva Live, Maynilad.

 

 
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