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Toys for half a million dollars for children in the poorest localities in Moldova

Unicef Moldova

   Chisinau, October 10, 2011 - Children from kindergarten No. 1 in the village of Puhoi, Ialoveni district, received a first set of LEGO toys as part of a public-private partnership project between UNICEF and the LEGO Foundation, with support of Danish Embassy in Moldova and the Ministry of Education.

  In total, 24 000 children from 400 kindergartens and community centers in the country will receive LEGO toys valuing half a million dollars. Distribution will be made by the Ministry of Education to the most vulnerable kindergartens.

  Kindergartens in Moldova, especially in poor rural communities, do not have books and toys to develop children's creativity. A UNICEF study shows that 25% of children do not have toys and books. LEGO toys are recognized internationally for stimulating the intellectual and social development of children. The donation will fill this gap.

  "Both learning and play are very important and it’s a right of every child. We are pleased to see that more and more children in Moldova have the chance to go to kindergarten and to enjoy better conditions for education. Toys we donated today will allow children to have fun and learn at the same time," said during the donation ceremony Alexandra Yuster, UNICEF Representative in Moldova.

   Michael Sternberg, the Ambassador of Denmark to Moldova, said that worldwide LEGO Foundation supports such initiatives. "We intend this way to inspire and develop in children a desire to become active citizens in society through fun, learning and high quality activities."
Tatiana Potâng, Deputy Minister of Education, expressed the gratitude for this donation, stating that “the joy of children is seen in their eyes, and thus they will be better prepared for school and life."

   In Moldova there are 1381 kindergartens. More than 34,000 children aged 3-6 years do not attend kindergarten. 38% of rural children are living in poverty.

   For more information please contact: Irina Lipcanu, Press Officer UNICEF Moldova
   Tel: 269 235, mob. 069162304, e-mail:



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