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In the fight to save children’s lives, washing hands takes centre stage

First Global Handwashing Day 2008 celebrated worldwide

NEW YORK, 15 October 2008 – Today marks the first ever Global Handwashing Day, celebrated in over 70 countries across five continents in an effort to mobilize and motivate millions around the world to wash their hands with soap.

Handwashing with soap is one of the most effective and inexpensive ways to prevent diarrheal disease and pneumonia, which together are responsible for approximately 3.5 million child deaths every year.

The United Nations General Assembly declared 2008 the International Year of Sanitation (IYS). Global Handwashing Day reinforces the IYS’s call for improved sanitation and hygiene practices.

Children are highly susceptible to the diseases caused by a lack of effective sanitation and poor hygiene. More than 5,000 children under the age of five die every day as a result of diarrheal diseases, caused in part by unsafe water, lack of access to basic sanitation facilities and poor hygiene.

By washing hands with soap, families and communities can help reduce child morbidity rates from diarrheal diseases by almost 50 per cent.

To achieve this reduction, and for large scale, community-sensitive, and sustainable change to occur, partnerships with national and local governments, international organizations, non-governmental organizations (NGOs), religious and community leaders, schools and the private sector are essential.

The inaugural Global Handwashing Day focuses on children and schools. After learning about improved hygiene behaviour in schools, children can act as agents of change by taking these messages home to their families and communities. From Afghanistan to Peru, children, school teachers, and parents will join celebrities, government officials, members of civil society and the private sector to raise awareness about handwashing with soap.

Handwashing with soap, particularly after using the toilet and before eating, could significantly impact health, survival, child mortality, and help reduce poverty.  Stepping up investment for water, sanitation and hygiene will speed the achievement of all eight Millennium Development Goals.

Other Global Handwashing Day activities around the world include the release of a handwashing song performed by The Wiggles that targets children, celebrity Public Service Announcements, and simultaneous handwashing events involving children around the world.

Global Handwashing Day is an initiative of the Public Private Partnership for Handwashing (PPPHW), which is spearheaded by UNICEF; USAID; Centers for Disease Control and Prevention; World Bank; Water and Sanitation Program; Unilever; and Procter and Gamble.

To view Global Handwashing Day website please visit: http://www.globalhandwashingday.org/


Attention broadcasters to obtain broadcast quality b-roll, please visit: www.thenewsmarket.com/unicef

For further information, please contact:

Saira Saeed Khan, UNICEF Media, Tel: +1 212-326-7224, Email: sskhan@unicef.org

Public Private Partnership for Handwashing (Secretariat)
Eloy Parra, Tel +1 202-458-5292, Email: eparra@worldbank.org





UNICEF correspondent Roshni Karwal reports on the first-ever Global Handwashing Day, 15 October, and how washing hands with soap can save children’s lives.
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Popular Australian children’s musical entertainers The Wiggles give a press conference to announce their support for Global Handwashing Day and sing the tune they created for the occasion.
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View the PSA featuring one of cricket’s all-time great batsmen, Sachin Tendulkar, encouraging Indian children to wash their hands.
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