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UNICEF call for entries for children broadcasting awards

NEW YORK, 10 March 2008 -  UNICEF today called for entries from broadcasters for the 2008 International Children’s Day of Broadcasting Awards.  The ICDB Awards will go to the radio and television broadcasters whose programming best reflects the 2007 International Children’s Day of Broadcasting theme, The World We Want, and who demonstrate an overall dedication to youth participation in media.

To be eligible for the ICDB Award, broadcasts must have taken place on or around Sunday, 9 December 2007 in conjunction with the 2007 International Children’s Day of Broadcasting.  The deadline for entries is 2 June 2008. More information and entry forms can be found at www.unicef.org/icdb.

To encourage youth participation in media throughout the year, judges not only consider the quality of the work, but also the commitment broadcasters make to engaging with youth on an ongoing basis.

"It is very important to create opportunities for young people to express themselves,” said Stephen Cassidy, chief of UNICEF’s Internet, Broadcast and Image Section.  “We want to honor broadcasters around the world that have made these opportunities possible.”

The ICDB Award regional judging will take place in UNICEF’s 8 regions. Entries are due to UNICEF’s regional offices by May 16, 2008. The top-scoring entries in each region will compete for the ICDB Award, to be presented in New York. 

Information about regional judging and entry forms are now available at www.unicef.org/icdb.

Last year, the ICDB Awards went to National Broadcasting of Thailand (NBT), ONUCI FM and Radio Mozambique.  NBT won for their program “From South to North, From East to West, Thailand ICDB-Unite for Children, Unite Against Aids, ” produced by Thai Youth News Center Association.  NBT was one of 6 regional ICDB prize winners, in addition to TV Cultura (Brazil), Gambia Radio and Television Services (Gambia), ZDF (Germany), Citizen TV (Kenya) and Syrian Satellite TV (Syria).  ONUCI FM and Radio Mozambique shared the first ICDB Award for Radio Excellence for their programs “ICDB Special” and “Child to Child Radio Programme” respectively.
Established in 1991, the International Children’s Day of Broadcasting encourages broadcasters to produce programming by, with and for children. 
UNICEF is on the ground in over 150 countries and territories to help children survive and thrive, from early childhood through adolescence.  The world’s largest provider of vaccines for developing countries, UNICEF supports child health and nutrition, good water and sanitation, quality basic education for all boys and girls, and the protection of children from violence, exploitation, and AIDS.  UNICEF is funded entirely by the voluntary contributions of individuals, businesses, foundations and governments.

For further information, please contact:

Karen Cirillo, UNICEF IBIS, 212 326 7506 kcirillo@unicef.org




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