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Egyptian TV wins International Children’s Day of Broadcasting Award

NEW YORK, 21 November 2005 – Egyptian TV won the International Children’s Day of Broadcasting (ICDB) award at the 33rd International Emmy Awards Gala on Monday night.  The special prize is awarded every year by the International Academy of Television Arts & Sciences and UNICEF.

UNICEF Goodwill Ambassadors Danny Glover from the United States and Nawal Al Moutawakil from Morocco presented the award to Head of Egyptian TV’s Family Channel Raweya Rashed and director Oliver Wilkins at a star-studded ceremony at the New York Hilton.

“This is for the Egyptian children,” Raweya Rashed said as she accepted the ICDB award.

Egyptian TV was voted as having the best programming on the International Children’s Day of Broadcasting on December 12, 2004. The theme was “Help Build a Safer World for Children” and Egyptian TV’s film “The Rebellion of the Canes” documented a group of children producing their own cartoon satirizing corporal punishment. In it, the teachers’ canes come to life and discover a world beyond beating children.

Egyptian TV was selected from a list of eight regional ICDB prize winners which included TVE Brazil, ATN Bangla from Bangladesh, CCTV China, Denmark’s Radio Denmark, ETV Ethiopia, NTA Nigeria and Yangi Avlod Uzbekistan.

“This year’s winners are representative of the growing excellence in worldwide programming and the Academy is proud to be the platform for recognizing outstanding achievement in the international television community,” said Academy President and CEO Bruce Paisner.

The International Children's Day of Broadcasting award honours the broadcaster whose programming gives children an opportunity to speak up and be heard.

“The International Children’s Day of Broadcasting unites children all over the world and helps adults learn more about how children think and feel,” said Stephen Cassidy, Chief of UNICEF’s Broadcast Section. 

This year’s International Children's Day of Broadcasting on December 11, 2005 highlights the power of sport. The theme for the day is “Sport for Development and Peace”. All television stations that participate can compete for the ICDB award.

Founded in 1969, the International Academy of Television Arts & Sciences is the largest organization of global broadcasters, with over 500 members from nearly 70 countries and over 350 companies. The Academy was chartered with a mission to recognize excellence in television programming produced outside of the United States.

For information about the International Children’s Day of Broadcasting:

Please visit www.unicef.org/icdb

Or contact: Jeannette Gonzalez, UNICEF Division of Communication jgonzalez@unicef.org Tel: 1 212 326 7278, mobile 1 646 279 9090
Simon Ingram, UNICEF Egypt, singram@unicef.org Tel: + 202 526 5083 thru 7, mobile : + 2012 214 2567





21 November 2005:
UNICEF Correspondent Chris Niles reports on the winners in children’s broadcasting at the International Emmy Awards Gala.

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