Children and the media
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Media for education
Mass media provides the most constant and open
system of public education. The prevalence of radio, even more than
television, in most societies, brings information not just to households,
but directly to individuals, including children and young people.
This allows the transmission of life-saving advice
as well as life skills - through news broadcasts, magazine programmes,
chat shows, soap operas and publicity campaigns, alerting whole
populations to HIV/AIDS, to the commercial and sexual exploitation
of children, to the use of children in armed conflict, and to the
human consequences of radical economic and political change.
The use of audiovisual aids, film, video and now
the Internet in classrooms has transformed education and teaching
techniques, raising the need for new skills, especially the ability
to process, test and interpret information.
The prevalence of Internet cafes, and access to
the Internet via libraries, town halls, community and health centres,
has put a wealth of information at people's fingertips. And it is
young people who are most familiar with these communication techniques.
While their parents may never have known anything like it, future
generations will never have known anything else.
In the meantime, harnessing the power of new media
to build networks between teachers and students in the resource-rich
North and the resource-poor South remains the best way of bridging
the gap and ensuring that children everywhere can benefit from the
sharing of experience, techniques and materials.
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