UNICEF, Government of Liberia Launch a Nationwide Campaign to Combat Violence Against Children

On the Day of the African Child, UNICEF and partners raise awareness about children’s rights in the digital environment.

19 June 2023
Children Parade
UNICEF/Liberia 2023/M. OMar

MONROVIA, 16 June 2023 In commemoration of the Day of the African Child, , UNICEF, in collaboration with the Ministry of Gender, Children and Social Protection, the Government of Sweden and the Spotlight Initiative in Liberia, has launched a nationwide awareness campaign to combat all forms of violence against children, including gender-based violence, through community engagement activities and the use of mass media.

The Day of the African Child, commemorated annually on June 16th, honors the courage and resilience of children across the continent. This year's theme, "The rights of the child in the digital environment," emphasizes the critical need to protect children in the rapidly evolving digital landscape. With Internet access and usage increasing globally, it is crucial to address the challenges and risks faced by children online.

The Day of the African Child is a day to reflect on the challenges that children face and to recommit protecting their rights. It is also a day to celebrate the resilience and determination of children, who continue to fight for a better future.

“We are launching this campaign on the Day of the African Child to raise awareness about the different forms of violence that children face, both online and offline,” said Amadou Cisse, UNICEF Representative a.i in Liberia. “We want to empower children and their families to know their rights and to seek help if they are experiencing violence.”

The campaign's core message, "Liberia... Stand Up... End Violence Against Women and Children," encourages every member of society to show love, care, and respect in their homes, communities, and beyond. Using mass media platforms, including radio, television, and social media, the campaign aims to reach a wide audience and spark meaningful conversations about the importance of ending violence against children.

UNICEF recognizes the critical role of stakeholders in ensuring the promotion and protection of children's rights in the digital environment. The campaign highlights the collective responsibility of the State, the private sector, parents, caregivers, civil society organizations, UN agencies, National Human Rights Institutions, and child and youth-led organizations. Together, they can create a safe and nurturing digital space for children to thrive.

As we celebrate the Day of the African Child, let us recommit ourselves to advocate for policies and take tangible actions that protect and fulfill children's rights. UNICEF stands firmly by the Government of Liberia and our partners, pledging our unwavering commitment to promoting equity for every child, everywhere, including in the digital environment. Together, we will strive to create a world where children can thrive and realize their full potential.

Media contacts

Mostafa Omar
Communication Specialist
UNICEF Liberia
Tel: +231 (0) 881.800.005 ext 7110
Tel: +231 (0) 770.267.110 (mobile)


UNICEF promotes the rights and wellbeing of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.

For more information about UNICEF and its work for children, visit www.unicef.org.

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