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Think Wise Ambassador Ramnaresh Sarwan and West Indies skipper Darren Sammy call for greater understanding of what it means to be affected by HIV

Mohali, March 9, 2011 - The West Indies team took time out from its preparation for Friday’s vital ICC Cricket World Cup match against Ireland to show its support for the Think Wise campaign.


The players met 10 adults who are living with HIV at training on Wednesday, to understand what it means to be living with the disease and to broaden their understands of the issues, such as stigma and discrimination, facing these people.


Ramnaresh Sarwan, an Ambassador for the Think Wise campaign, a partnership between the ICC, UNAIDS and UNICEF, believes society must better understand what it means to be affected by HIV.


“It was interesting to have the opportunity to meet people living with HIV and understand some of the issues that they face on a day-to-day basis,” said Sarwan.


“What came very clear to me during the interaction was that people affected by the disease are no different to anybody else and that they must not be discriminated against.”


West Indies skipper Darren Sammy believes that the Think Wise partnership is well placed to impact on attitudes towards HIV.


“The West Indies team, through the Think Wise partnership, have always tried to support HIV awareness. Cricketers are well known for wearing the red ribbons on our playing shirts at matches at ICC events as a show of support for people living with HIV. To be able to meet people living with HIV and understand the discrimination they face in day-to-day life was very moving,” added Sammy.


“Using our profile as international cricketers, hopefully we can ensure that the Think Wise campaign not only eliminates stigma and discrimination against people living from HIV, but also encourages young people to be empowered to protect themselves from HIV.”


The Think Wise campaign encourages young people to be informed, take appropriate action to prevent HIV infection, and stand together against the stigma and discrimination often facing people living with HIV. Although UNAIDS announced that new HIV infections had fallen by 20 per cent between 2001 and 2009, more than 7,000 people were infected each day in 2009 and one out of every three of these was a young person aged between 15 and 24 years.


Players will have a series of interactions with local community groups supported by UNAIDS and UNICEF throughout the three host countries. Teams will wear red ribbons on their shirts in key matches during the competition (in all quarter-finals, semi-finals and final) as a show of support for people living with HIV. In addition, HIV prevention messages will be promoted at venues on all match days, including during the national anthem ceremonies.


Young adults taking part in the ICC Cricket World Cup schools programme in Bangladesh, India and Sri Lanka have already received HIV education sessions as part of the Think Wise programme.


About the partnership

The ICC and UNAIDS came together in 2003 under the slogan ‘Run out AIDS’ to address the impact AIDS was having on young people in cricket playing countries. Numerous awareness raising initiatives were implemented through this alliance with the aim to increase the level of understanding and education about HIV and AIDS, and materials such as the Cricket HIV and AIDS Curriculum are used to reach young cricketers in and out of school. In the run up to the ICC Cricket World Cup 2007 in the Caribbean, UNICEF joined the historic partnership and it was agreed to work together under the banner of the ‘Unite for Children, Unite for AIDS’ global campaign around the 2007 event. At this tournament, the partnership also worked with the Global Media AIDS Initiative. Building on the history and experience, the partners agreed in 2009 to continue the global partnership under the banner of “Think Wise”.



For more information

Chris Hurst,  chris.hurst@icc-cricket.com, ICC

Geetanjali Master, gmaster@unicef.org, UNICEF

Upahar Pramanik, pramaniku@unaids.org, UNAIDS




UNICEF is on the ground in over 155 countries and territories to help children survive and thrive, from early childhood through adolescence.  The world’s largest provider of vaccines for developing countries, UNICEF supports child health and nutrition, good water and sanitation, quality basic education for all boys and girls, and the protection of children from violence, exploitation, and AIDS.  UNICEF is funded entirely by the voluntary contributions of individuals, businesses, foundations and governments.


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