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At a glance: Canada

Canadian driver Jacques Villeneuve makes NASCAR debut to support children

© Advantage management
Jacques Villeneuve supported child health in a car wrapped in blue to represent UNICEF Canada at Talladega Superspeedway.

TORONTO, Canada, 8 October 2007 – NASCAR driver Jaques Villeneuve went the extra mile for UNICEF Canada yesterday, making his Nextel Cup debut at the famous Talladega Superspeedway in Alabama, USA.

His Toyota Camry, car number 27, was wrapped in blue to represent UNICEF Canada. Mr. Villeneuve finished 21st.

“We are extremely grateful to have a Canadian icon like Jacques Villeneuve demonstrate such phenomenal support,” said the President and CEO of UNICEF Canada, Nigel Fisher, before the race last week. “Millions of eyes will be on that car this weekend, and that means millions of eyes will be on our work for children.”

Focus on child health

Mr. Villeneuve, 36, is the first Formula One world champion to move to NASCAR, and the excitement surrounding his Nextel Cup debut is high. He hopes this interest will translate into real benefits for children around the world in the form of contributions from the public.

“This Cup race is in addition to the test and race schedule that we’d committed to, so we had the chance to do something different with the car,” Mr. Villeneuve said. “I have a desire to see children all over the world safe, healthy and happy.”

The money raised through Mr. Villeneuve’s promotional efforts will go to UNICEF Canada-supported child health programmes.

Go the extra mile. Donate now to UNICEF Canada.



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