UNICEF and USAID launch a youth engagement programme for adolescents amid COVID-19 pandemic in Georgia

“Act for health” campaign is aimed at raising awareness among adolescents on healthy lifestyle, safe hygiene and overall wellbeing

22 February 2022
“Act for health” campaign is aimed at raising awareness among adolescents on healthy lifestyle, safe hygiene and overall wellbeing

17 February, 2022 Tbilisi, Georgia – Young people from five regions of Georgia are invited to participate in a new initiative launched by UNICEF within the USAID funded project to support the Government of Georgia in responding to the COVID-19 pandemic. The aim of the initiative is to prevent the spread of COVID-19 among adolescents through promotion of hygienic measures and a healthy lifestyle. The project is implemented by the youth organization Kant’s Academy.

Within the initiative, 13- to 18-year-old adolescents from Akhaltsikhe, Chiatura, Marneuli, Pankisi and Shida Kartli border villages will benefit from coaching sessions on mental and emotional transformation, healthy lifestyle and importance of safe hygiene as well as entrepreneurial and project skills. After the sessions, the adolescents will be encouraged and supported to implement their own projects. The six-month programme will create a network of 50 “Healthpreneurs”, who will engage in peer-to-peer education and further spread the knowledge gained through the coaching sessions.

With the slogan - Act for health! – the Healthpreneurs will promote healthy lifestyle practices among adolescents deepening their knowledge about personal hygiene, protection measures and how to use their entrepreneurial skills to advance the idea of healthy lifestyle among their communities.  

To ensure the active involvement of adolescents in response to pandemic challenges, it is important to have programs led by young people themselves. Entrepreneurship projects help adolescents to gain professional experience and knowledge, develop fundamental skills, create new friendships and, most importantly, plan and implement effective activities in their communities.

The USAID supported project aims at preventing the spread of COVID-19 and minimizing the overall impact of the pandemic through risk communication and community engagement; improved infection, prevention and control measures and water, sanitation and hygiene services; and provision of critical equipment and supplies to strengthen health services for the prevention and management of COVID-19, including COVID-19 vaccination and eHealth services.

About USAID in Georgia: As the leading development agency of the U.S. Government, USAID supports Georgia to build the capacity to plan, finance, and implement its own solutions to development challenges. USAID has worked in Georgia since 1992, supporting the country’s transformation into a developing democracy that is increasingly integrated into Western political, security, and economic institutions. More than 30 USAID programs strengthen Georgia's resilience to malign influence, consolidate democratic gains through enhanced citizen responsive governance, and enable high-value employment through increased economic growth.  For more information, please visit: https://www.usaid.gov/georgia.  

Media contacts

Maya Kurtsikidze
Communication Specialist, Head of Communication Section
UNICEF Georgia


UNICEF promotes the rights and wellbeing of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.

For more information about UNICEF and its work for children, visit www.unicef.org/georgia/

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