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Ethiopia, 20 November 2014: UNICEF Ethiopia appoints young rap star Abelone Melese as its new National Ambassador

© UNICEF Ethiopia/2014/Sewunet
Abelone Melese and Patrizia DiGiovanni, Acting Representative for UNICEF Ethiopia hold a UNICEF T-shirt to officiate Abelone’s new title.

 
20 November 2014, Addis Ababa – Today, UNICEF Ethiopia appointed young rap star Abelone Melese, a citizen of Norway with Ethiopian origin, as its new National Ambassador at a signing ceremony held in its premises. The event was attended by Patrizia DiGiovanni, Acting UNICEF Representative to Ethiopia, Mrs. Tove Stub, Minister Counsellor/Deputy Head of Mission, Royal Norwegian Embassy, members of the media and UNICEF staff.

Abelone, after visiting Ethiopia several times, was driven by compassion and the zest to help mothers and children by using her music to convey positive messages. She participated in a project called 10,000 happy birthdays which was a fundraising activity to help mothers in Malawi and Ethiopia. At a fundraising concert organized for this project, Abelone performed a rap song in Amharic and English on the situation of African mothers-a song she composed especially for this concert and which has left a big impression and fans.

Abelone Melese interviewed by the media on her new role as the newest UNICEF National Ambassador to Ethiopia.

Speaking of her new title as a UNICEF National Ambassador Abelone said, “I have always wanted to help children and young people who do not have the opportunities to reach their highest potential. Since I couldn’t do it financially, I am happy that I can use my talent to convey those messages”. She further said, “Working with UNICEF as a National Ambassador will allow me to help defend the rights of children, including the right to education, health, nutrition, water, and sanitation, protection and participation and ensure compliance with the Convention on the Rights of the Child, because that’s what UNICEF is about.”

Patrizia DiGiovanni, Acting UNICEF Representative underlined, “Abelone is a role model for her peers and especially girls. Her candid personality coupled with her strong presence in the public domain sends powerful messages that reach the hearts and minds of children and youth all over the world. We are confident that she will make a positive contribution especially in the area of child rights, maternal health and girl’s empowerment during her ambassadorship.”

Abelone is following in the footsteps of Aster Awoke and Hannah Godefa as UNICEF National Ambassador by demonstrating an outstanding commitment and dedication by promoting the rights of children’s issues over time.

Abelone, as the new National Ambassador to Ethiopia, will sign a two year agreement with UNICEF starting 20 November which is Universal Children’s Day and the 25th Anniversary of the Convention on the Rights of a Children. (CRC)

In addition, she will perform on 21 November at the Music Concert organized jointly by UNICEF and Ministry of Women, Children and Youth Affairs (MoWCYA) to celebrate International Day of the Girl Child (IDG) at Alliance Ethio-Francaise in the evening at 20:00.

Here is Abelone’s reflection after the ceremony:

See the pictures from the ceremony here.

And her PSA with Hannah Godefa here.

 

 
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