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Article
23 Июнь 2021
Moving with the times: 1980–1988
https://www.unicef.org/eca/stories/moving-times-19801988
UNICEF launches the Child Survival and Development Revolution, a drive to save the lives of millions of children each year. Special emphasis is placed on four low-cost measures: growth monitoring, oral rehydration therapy, promotion of breastfeeding, and immunization (together they are sometimes referred to by the acronym GOBI) A series of posters introduced in the 1980s features the tagline, “What would you like to be when you grow up? Alive!” UNICEF poster UNICEF На серии плакатов, выпущенных в 1980-х годах, размещен слоган “Что бы ты хотел делать, когда вырастешь? Жить!”
Article
30 Апрель 2020
Through pandemics and epidemics, hope stays alive
https://www.unicef.org/eca/stories/through-pandemics-and-epidemics-hope-stays-alive
For more than 70 years, we have been working to improve the lives of children and their families. Our mission is made possible by a strong network of talented and dedicated staff that includes physicians, clinicians, logistics experts and communication specialists. As the global COVID-19 pandemic unfolds, we look back at UNICEF's history of responding to health crises the world over, and look ahead to recovering from this one. Филиппины UNICEF/UN03784 Индия, 1961 год. Медицинский работник делает девочке прививку против оспы. UNICEF/UNI41906 Disease prevention Since its beginnings, UNICEF has been at the forefront of disease prevention and revolutionizing children’s health. Working closely with partners like the World Health Organization (WHO), we have seen the eradication of smallpox and the near eradication of polio. Since 1988, the number of children affected by polio has reduced by 99 per cent. Today, some of the same lessons we’ve learned in contact tracing in communities are being applied to reach vulnerable children and their families in some of the remotest parts of the world.  Бангладеш, 1989 год. Посол доброй воли ЮНИСЕФ Одри Хепбёрн делает прививку от полиомиелита ребёнку в клинике. In the 1980s UNICEF led the child survival revolution — a shift from treating health issues to preventing them — helping to reduce child deaths by up to nearly 80 per cent in some countries. Our worldwide distribution of oral rehydration solution has helped reduce the number of deaths from diarrhoea — a leading killer of young children — by 60 per cent between 2000 and 2007. Mass immunization campaigns have also played a huge role in protecting children against preventable diseases. For measles alone, about 20 million young people’s lives were saved between 2000 and 2015 thanks to such efforts by UNICEF and partners. HIV and AIDS In 1987, AIDS became the first disease to be debated on the floor of the UN General Assembly. As Member States convened, UNICEF and WHO were already monitoring possible interactions between the disease and immunization and breastfeeding. As infections spread, UNICEF geared its research, policy, planning and fundraising to better understand how to prevent mother-to-child transmission. To equip the public with facts, we supported health education around the world, particularly in sub-Saharan Africa, working tirelessly to inform, educate and protect against stigma and discrimination around HIV and AIDS. Медицинский работник берёт кровь для исследования на ВИЧ Since 2010, 1.4 million HIV infections among children have been averted. The reduction in mother-to-child transmission is viewed as a public health success story. Jointly with partners, UNICEF has set ambitious targets for ending AIDS by 2030. Малыши обнимаются в приюте Swine flu In 2009, the swine flu pandemic swept across the world primarily affecting children and young adults who were otherwise in good health. UNICEF put measures in place to prepare for possible local outbreaks in 90 countries. These measures remained in place after the pandemic with an eye on future outbreaks. Mедицинские работники посещают дома Ebola Within two and a half years of the 2014 outbreak of Ebola in West Africa, more than 28,616 cases and 11,310 deaths had been recorded. During the crisis, UNICEF helped in providing care for ostracized children suspected of being infected, children who lost parents and guardians to Ebola, and the millions who were out of school. Since 2018, with the start of the second-biggest Ebola epidemic ever recorded, we have been working with partners across the region to prevent transmission and protect affected children. Within a year, UNICEF and partners had trained more than 32,400 teachers on how to teach children about Ebola prevention and how to make schools a protective environment. Медицинский работник измеряет температуру Coronavirus (COVID-19) The ongoing COVID-19 pandemic has upended family life around the world. Economic shutdowns, school closures and confinement measures are all having a heavy impact on children now and the longer-term repercussions risk their safety, their well-being and their future. UNICEF is calling for  swift global action  without which, this health crisis risks becoming a child-rights crisis. ЮНИСЕФ Южный Судан, 2020 год. ЮНИСЕФ располагает сетью, состоящей из 2500 социальных активистов, работающих в течение года для повышения осведомлённости людей о важности соблюдения правил гигиены, иммунизации, питания, защиты детей и образования. UNICEF is on the ground in more than 190 countries, partnering with governments, health workers and other front-line responders to keep children healthy, safe and learning, no matter who they are or where they live. COVID-19 is one of the biggest fights in our history, yet, it is a fight that together we can win. Are you with us? 
Article
16 Февраль 2021
Five opportunities for children we must seize now
https://www.unicef.org/eca/five-opportunities-children-we-must-seize-now
  History and science tell us vaccines are the best hope we have of ending this virus and rebuilding our lives and our livelihoods. Yet, as Ridhi reminds us, there is a real risk the  What you need to know about a COVID-19 vaccine COVID-19 vaccines  will not reach all who need it. Vaccine hesitancy will have a profound effect on our ability to overcome COVID-19. A  study  of nearly 20,000 adults from 27 countries found that roughly 1 in 4 of them would decline a COVID-19 vaccine. A similar  study  of Americans showed that unclear and inconsistent messaging from public health officials and politicians could reduce vaccine use. Meanwhile, vaccine misinformation has become a big and growing business. Anti-vaccination entrepreneurs have increased their online following by at least 20 per cent during the pandemic. According to Avaaz, the top 10 websites identified by researchers as spreading health misinformation had almost four times as many views on Facebook as information from established health sites. In short, we are losing serious ground in the fight for trust. And without trust, any COVID-19 vaccine will be useless. But with the global roll-out of COVID-19 vaccines, we now have the opportunity to truly reach every child with life-saving immunizations. The light at the end of the tunnel needs to shine for all.   What needs to be done: Now that the world has developed multiple COVID-19 vaccines, we can turn our attention to the long and difficult fight to eliminate this virus from the planet with equity and fairness, reaching everyone including the poorest and most excluded. Work is already being done to prepare for that day. UNICEF is a committed partner of the Advance Market Commitment Engagement Group of the  COVAX information centre COVAX Facility , a global collaboration to guarantee fair and equitable access to COVID-19 vaccines around the world. Our goal is to ensure that no country and no family is pushed to the back of the line as vaccines become available. We will do this by leading efforts to procure and supply COVID-19 vaccines and using our existing infrastructure to help facilitate their logistically demanding delivery, even to the most remote areas. Governments must work together to ensure that COVID-19 vaccines are affordable and accessible to all countries. But just as critically, because the most important ingredient to any vaccine is trust, UNICEF is rolling out a global digital campaign to build public support and raise local awareness about the value and effectiveness of all vaccines. Technology companies have a huge role to play and have taken important initial steps to address the spread of dangerous misinformation on their platforms. In October 2020, Facebook announced a global policy to prohibit ads that discourage vaccinations. Soon after, YouTube announced a crackdown on anti-vaccination content, removing videos that include misinformation on COVID-19 vaccines. But more can be done. Social media platforms must take steps to flag and remove content that distorts the truth. Vaccine hesitancy goes far beyond COVID-19 vaccines. In 2019, WHO said vaccine hesitancy was one of the top 10 threats to global health and without trust, vaccines are just expensive vials in a doctor’s cabinet. 

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