UNICEF 75
The Wisdom Project: connecting generations

Generations of change.
For 75 years UNICEF has been an unstoppable force for change in children’s lives. From short-term relief to long-term development programmes, we have been working tirelessly to save children’s lives, protect their rights and secure their futures.
Just as when UNICEF was born in 1946, today the world faces multiple crises, with the most marginalized children worst affected. History is again calling upon us to help the world, its children and the systems upon which they rely to re-emerge from the COVID-19 crisis.
This is a pivotal moment in time.
The need and urgency of our work has never been greater. We cannot allow child rights and wellbeing to fall victim to the pandemic. We must work together to ensure investments for children are prioritized.
That is why we are this year connecting youth from across the region with elders, to learn about progress made, heed lessons from lifetimes of experience, and take stock of which direction the world is heading.
The Wisdom Project
Like the conditions that created UNICEF out of the ashes of World War II, 2021 finds us at a moment when the lessons from the past can give us insights into how we respond to a COVID-19 world in the present and reimagine the future.
We reached out to elders and youth in Malaysia, Thailand, Cambodia, Philippines and Lao PDR to get an insight into the remarkable lives that have seen a world of change in their lives, and use it as an opportunity to step back and get a sense of truly how much change has been witnessed across the world.