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Convention on the Rights of the Child

What the media can do

© UNICEF/HQ04-1027/Pirozzi
Nika Krvivishvili and Nick Garsevanishvili (centre and right), journalists from the Young People's Media Network in Georgia, interview a girl on the street.

The media has a large impact on the way we see the world and so are in a prime position to shape attitudes towards children’s rights. Through their work, they can encourage governments, the public and civil society to effect changes.

The media is in an important position of being able both to generate debate on children’s issues and give children a forum to voice their own opinions. The Convention speaks directly about the media by calling on governments to "encourage the mass media to disseminate information and material of social and cultural benefit to the child."

The media can help realize children’s rights directly by soliciting the views of children and addressing topics from their point of view, supporting children's ability to be active participants in their lives. At the same time, the media has a responsibility to protect children by avoiding stereotyping of children and sensationalized stories.

To find out more about what the media can do to promote and protect children’s rights, contact your local UNICEF field office or National Committee. Many online resources are available for the media. For links to information, guidelines and resources for the media, see the ‘Resources’ section at left.



Media resources

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