UNICEF and Business
Together for every child
- Available in:
- Български
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Businesses have always been part of UNICEF’s story. The business sector plays a crucial role in the ability of UNICEF to deliver results for children, both by raising vital funding and by supporting advocacy and delivery of the child rights agenda.
Yes, in UNICEF we see business as going beyond being a donor to also providing ideas and solutions, products, innovations, market reach, research and development, and expertise to support and improve the lives of children and young people.
- Dr. Jane Muita, UNICEF Representative in Bulgaria
For UNICEF, shared-value partnerships with business arise where doing business is linked to social impact and investment in communities and societies.
Partnerships between the NGO sector and business are key to supporting governments in achieving the UN Global Goals for Sustainable Development. Achieving the Global Goals is directly related to improving the well-being of children - the future of societies. Investing in policies and programs that support them has a high return.
The UN Children's Fund in Bulgaria initiated the Business for Results approach in 2019 to develop a program and launch partnerships to achieve results for children in Bulgaria.