UNICEF: Got Sick? Stay Home!
11 November 2010, Kyiv - Today UN Children’s Fund (UNICEF) together with Ministry of Health of Ukraine and Swiss Development Agency launched information campaign Simple Things Save Lives.
Influenza is serious and dangerous infectious disease for all people, especially for children and pregnant women as well other risk groups. UNICEF supports Government of Ukraine to prevent and effectively respond to influenza season.
Information campaign which aims to raise awareness on simple preventive measures has started this week all over Ukraine. Simple and concrete messages call Ukrainians to stay home if got sick, wash hands, keep the distance with sick person, use mask when needed and practice other safe behaviours.
Dr. Sergiy Ryzhenko, Chief Sanitary Doctor of Ukraine and First Deputy Minister of Health opened the press briefing and reported that country is ready for the influenza season. He also informed, that to the date, there are 200,000 persons representatives of the risk groups are vaccinated against flu.
“Simple things save lives – that is our main message to general public and especially risk groups. We insist on proper hygiene and safe practices during all influenza season – for Ukrainians to practice safer behaviour and be healthier”, stated Yukie Mokuo UNICEF Representative during press briefing.
Campaign consists of two information waves and such communication channels as outdoor advertising, public service announcements and print materials, as well as media outreach.
For more information, please contact:
Anna Sukhodolska, UNICEF Programme Communication Officer