UNICEF's publications related to advocacy for children are at http://www.unicef.org/crc/

Multisectoral Support of Basic and Girls' Education by Karen Tietjen SAGE Technical Report #2 Academy for Educational Development October 2000

This study provides an overview of how and to what extent the business, religious and media sectors have supported girls' education. The Media Sector is relevant here.

Available from: http://www.dec.org/pdf_docs/PNACK646.pdf

Animation has now become a vital tool at UNICEF. Unlike any other medium, animation has universal appeal. It is quick and to the point. It can cross gender, age and cultural barriers. Animated characters can provide role models that alter children's lives for the better by changing perceptions or teaching tolerance.

MEENA

The goal of the Meena initiative was to create a girl character that would represent little girls in Bangladesh, India, Pakistan and Nepal, dealing with serious issues in the region such as education, early marriage, unequal food and work load, while entertaining at the same time. The series of Meena films are available in a number of languages throughout, including Bengali, English, French, Hindi, Nepali, Portuguese, Spanish and Urdu. http://www.awn.com/unicef/meena.html

Also SARA http://www.awn.com/unicef/sara.html

MAXIMO http://www.awn.com/unicef/maximo.html

MAI http://www.unicef.org/vietnam/ See highlight MEENA/MAI