Communication for development
Telling people what is happening with children and how conditions can be improved is a priority in a region that enjoys a rich and varied media culture but which still has acute challenges. A Media Hub in Delhi engages journalists and works with other humanitarian agencies and UN partners to highlight activities such as emergency relief and vaccination campaigns but also development work aimed at achieving the Millennium Development Goals. For more than 12 years UNICEF in South Asia has been developing and producing the extremely popular Meena film and comic books. An original idea to encourage gender equality and education for girls, Meena is now used and recognised throughout the region but also in countries as far a field as Laos. As part of activities to encourage better enrolment rates of girls into school and more awareness about HIV and AIDS UNICEF has a partnership with the Asian Cricket Council. Cricket is the most popular sport in the region and the partnership demonstrates commitment to some of the key development challenges facing the region’s children. Tsunami Updates India: Tsunami Second Anniversary Special Maldives: Tsunami Second Anniversary Special Sri Lanka: Tsunami Second Anniversary Special
|
