Romania celebrates 60 years of UNICEF in record style
The event took place in an aeroplane hangar at Romaero Baneasa, and was attended by 1,500 children. The painting, the outcome of two months of hard work, was laid out on the runway in front of the hangar in an operation that took more than 12 hours. The students of Tonitza Art School, together with hundreds of other children from all over Bucharest continued to paint until the very last centimetre of canvas was covered.
“Today’s event is under the banner of UNICEF’s 60th anniversary and is of great significance to us because it is an event made together with children,” said UNICEF Representative in Romania, Pierre Poupard. “Once we reached this new world record we obtained a new recognition for Romania, whose ambassadors are, in this case, these talented children. The canvas is painted with flowers, full of the colour and the warmth of the children’s souls. I seize the opportunity to thank everyone who helped us and who have made this successful event possible,” added Pierre Poupard, after the world record was broken.
“I was surprised by the talent and the ambition of the children of Tonitza High Scool who wanted so much to be in the Guinness Book of Records” said Andrea Banfi, Guinness World Records Ltd. Representative. “There are records everywhere in the world and enthusiasm can also be found everywhere, but this time, the optimism and the passion of the children took me by surprise,” she added.
The Romanian Prime Minister, Mr Călin Popescu Tăriceanu, together with his family attended. The entertainment and atmosphere equalled the event – there was music, balloons, fairy tale characters, as well as body painting sessions and gifts from the event sponsors.
UNICEF Consultant, Mrs Wajiha Haris came up with this idea as an historic way the children of Romania could mark the 60th anniversay of UNICEF.
UNICEF Partners for the “world’s longest painting by chilren on canvas” event are the Ministry of Education and Research, the Ministry of Culture, the Nicolae Tonitza Art School, Romaero Baneasa and ArCub. Radio ItsyBitsy were the media partner and Nicola Porter Novelli PR Agency assisted in the organization and the promotion of the event.
Other private sector sponsors were: Carrefour, Prigat, Metro Cash&Carry Romania, Colgate-Palmolive, Stage Expert, Impressions, Kasper Events.
UNICEF has been present in Romania since 1991, offering assistance to the Romanian authorities and civil society to create a favorable environment for children by developing health, nutrition, education and protection programmes. Lately, UNICEF has begun a series of fund-raising activities for the benefit of disadvantaged children in the country. The response of both international and local companies has been very quick and very supportive.
The Nicolae Tonitza Art School was established in 1949. Throughout the years, the value and creativity of the school’s students has been rewarded by national and international prizes, as well by invitations to major international exhibitions. Currently, the School has 800 students and runs 12 workshops in various art crafts.
For 60 years UNICEF has been the world’s leader for children, working on the ground in 156 countries and territories to help children survive and thrive, from early childhood through adolescence. The world’s largest provider of vaccines for developing countries, UNICEF supports child health and nutrition, good water and sanitation, quality basic education for all boys and girls, and the protection of children from violence, exploitation, and AIDS. UNICEF is funded entirely by the voluntary contributions of individuals, businesses, foundations and governments.
For futher information, please contact:
Codruţa Hedeşiu, UNICEF Communication Officer,Tel + (021) 2017864, email@example.com.
Iulia Miron, PR coordinator, Nicola Porte Novelli, Tel + 0723 309 252, firstname.lastname@example.org