Types of partnerships
UNICEF derives its income entirely from voluntary contributions from governments, the private sector, non-governmental organizations and inter-organizational partnerships. This is achieved from:
1. Cash Donations
A company can arrange to make a corporate gift to any of UNICEF’s programmes, and we are happy to discuss ways in which we can report back to you, your employees and customers on how that contribution is changing lives.
2. Employee Fundraising
UNICEF works with a range of blue chip companies on campaigns carefully tailored to each individual companies needs and engaging all levels of staff.
3. Events and Sponsorship
Events form a vital part of UNICEF’s fundraising and marketing mix, providing an ideal opportunity for supporters to participate – combining fun and enjoyable occasions with an advocacy message.
4. Cause Related Marketing or Co-Branding Partnership
Companies can choose to link their brand with UNICEF. You can significantly enhance corporate reputation, raise brand awareness, increase customer loyalty, build sales, and generate media coverage, while creating better lives for children in Indonesia.
5. In kind assistance
Donations of products and services, also known as in-kind assistance (IKA), are one option for mobilizing resources from the corporate sector to help deliver UNICEF programmes.
6. Advocating for children’s rights
At UNICEF, we recognize the important role that the private sector plays in helping change the way people do business – and that includes helping to shape policies, influence decision-making and engaging with senior leaders in the best interests of children. We are happy to discuss areas of mutual concern and identify ways that your influence could bring a lifetime of change for children.
7. Multidimensional partnership
A combination of the above types