Donating creditcard created in Serbia
Belgrade, 19 February-Diners Club and UNICEF launched `Card for a child`s smile` - the first "co-branded" credit card in Serbia whose aim is to improve the living conditions for children.
This unique card in Serbia, which carries both Diners and UNICEF logos, will enable all the users to give their direct contribution to UNICEF programmes for children in Serbia. Part of the revenue and the membership fees card will be directed to UNICEF for the implementation of the programmes for children in Serbia.
For decades UNICEF has been developing strategic partnerships with multi-national corporations, national companies and small- to medium-sized businesses that have decided to take an active and responsible role for the development of a society – especially in the areas of protection of children’s rights.