Friendly match held between national teams of Kazakhstan and Kyrgyzstan under the aegis of UNICEF and FIFA
ALMATY, Kazakhstan, 1 June 2012 - The Football Federation of Kazakhstan arranged a friendly match between the national teams of Kazakhstan and Kyrgyzstan at the Central Stadium in Almaty dedicated to the International Child Protection Day, and the UN Children’s Fund in Kazakhstan was invited to raise awareness on child issues there.
The main goal of the event under the slogans of UNICEF and FIFA ‘Unite for children. For the game. For the world.’ was to promote support for disabled children who remain the most vulnerable in our society. The match started with a video message of Batyrkhan Shukenov, the UNICEF National Goodwill Ambassador in Kazakhstan. He stated that thousands of children live isolated lives in institutions with limited opportunities for adequate development. Batyrkhan Shukenov called on social inclusion for all children. It is the right of every child to seek a life of equal justice, equal opportunity and equal dignity without discrimination, said his video message.
Before the match children wearing UNICEF T-shirts took out the UNICEF flag into the centre and accompanied the national football teams of Kazakhstan and Kyrgyzstan. A total of 14,000 football fans who came to the Central Stadium became aware of UNICEF’s concern over the issue of disabled children.
UNICEF in Kazakhstan and the Football Federation expressed their commitment for further cooperation in the field of child rights protection. UNICEF successfully cooperates with different sports bodies to raise awareness on children’s issues. For example, last year, Football Club Barcelona announced continuation of cooperation with UNICEF. As part of the cooperation agreement, the logo of the UN Children’s Fund will be placed on the jerseys of the football players of one the most prestigious clubs in the world who continued support to the world’s children.