Media professionals and health communicators strengthen capacity in emergency communicationAshgabat,Turkmenistan, 27 July 2010
The Health Information Centre under the Ministry of Health and Medical Industry of Turkmenistan and UNICEF organized an orientation seminar for media professionals and health communicators on risk and crisis communication. The seminar aimed at strengthening the capacity of national media professionals and public health information experts on reporting public health issues and the role of media in addressing public health outbreaks and other emergencies.
Participants representing national and regional newspapers and magazines, television and radio broadcasters, specialists of the Health Information Centre and the National Red Crescent Society of Turkmenistan were exposed to the best international practices in emergency communication, including planning, response and evaluation phases. The facilitator of the seminar, Guy Scandlen, a renowned international expert in behavior and social change communication, also introduced participants to a variety of techniques reporters should use in covering health issues with principles of accuracy, transparency, and timeliness of information presented to the public.
Emergency preparedness has become a priority area for the Government of Turkmenistan and the United Nations and was reflected in the new 2010-2015 United Nations Development Assistance Framework document. UNICEF provides technical assistance to the Government in pandemic influenza prevention and other emergency preparedness activities that include capacity building components and public communication interventions. The next stage of the emergency preparedness activities is a three day training in November of this year for health communicators, both practitioners and academia, in risk and crisis communication.
For more information please contact:
Ms. Ayna Seyitlieva
UNICEF Communication for Development Officer
Ms. Gulyalek Soltanova
UNICEF Communication Officer
Phone: +99312 425681/82/86/86
Fax: +99312 420830