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UN invites ‘Citizen Ambassadors’ to film anti-poverty goals in action

23 June 2010 – The United Nations launched today a video contest inviting people from around the world, particularly youth, to tell leaders what the anti-poverty Millennium Development Goals (MDGs) mean to them by uploading short films on the UN YouTube channel.

“Use your voice as a global citizen to tell world leaders in a short video what you think needs to be done to make this world a better and safer place,” the contest website reads, featuring messages from Secretary-General Ban Ki-moon and UN Children’s Fund (UNICEF) Goodwill Ambassadors Angelique Kidjo and Youssou N’Dour.

Additional videos featuring UN Messengers of Peace Stevie Wonder and Princess Haya of Jordan, UNICEF Goodwill Ambassadors Lionel Messi and Jackie Chan, and UN Development Programme (UNDP) Goodwill Ambassador Maria Sharapova, will be posted throughout the contest.

Starting today and until 23 August, people will be able to upload short videos answering questions such as “What is your community, city or country doing to achieve the Millennium Development Goals?” or “How can the international community better work together to achieve the Millennium Development Goals?”

The six winners will be announced during the high-level MDG summit in New York hosted by the Secretary-General on 23 September, and will meet with him on UN Day 2010 on 24 October.

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